Our Shops


61 North Cross Road SE22 9ET

map 020 8693 9010

pped@prettypregnant.co.uk

Monday -Saturday 10am - 6pm
Sunday 12pm - 5pm  

Out of hours appointments upon request

  • 2 well lit, large fitting rooms
  • Seating area for hubby, friends and family
  • Children's playmat
  • Free parking (except Saturdays on North Cross Road!) in surrounding street

The Cosy One!

Situated in popular, leafy streets of East Dulwich this boutique is a little different from the rest, with a gorgeous baby & toy section downstairs and fabulous maternity wear available in our cosy upstairs conversion. Pretty Pregnant East Dulwich is surely the destination maternity shop of choice for any maternity shopper, visiting mum-to-be or pregnant passerby. Favoured by many a fashion editor, celebrity stylist and celeb mum alike, Pretty Pregnant comes recommended by the likes of Red Magazine, Elle, Holly Willoughby, Jodie Kidd and lots more!

In the heart of Dulwich’s bustling lunching, socialising and shopping district, with an array of fabulous coffee houses and cafes nearby, this Pretty Pregnant maternity boutique is super easy to access from any direction. Just head for London Bridge for the over ground or simply stroll down from East Dulwich station. Look for Lordship Lane and you can’t miss us!

Our Pretty Pregnant East Dulwich team is synonymous with personal service, expert advice and a genuine desire to help each and every lady through our doors. Not to mention their second to none bra fitting skills, able to fit you from 12 weeks (or as soon as you feel uncomfortable) for a maternity bra or from 36 weeks for nursing. The whole team will be happy to help whatever your requirements.

Whilst the store is simply brimming with an array of wonderful maternity clothes ranging from maternity evening dresses, maternity skirts, maternity maxi dresses, maternity tops for every occasion and lots, lots more. Including fabulous changing bags, maternity accessories and baby bits too.

Let's not forget our dedicated maternity jeans section, with a plethora of styles from designer maternity jeans such as Citizens of Humanity Maternity and 7 for all Mankind and key styles from Noppies Maternity, Queen Mum and lots more.

So if you’re looking for maternity wear in London look no further than our fabulous Pretty Pregnant store on Lordship Lane, East Dulwich.

We look forward to meeting you soon!

The Pretty Pregnant East Dulwich Team